The Barrel Room.
A creative media collective for the world’s most thoughtful brands.
TIMELESS STORYTELLING
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MODERN STRATEGY
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TIMELESS STORYTELLING | MODERN STRATEGY |
Taking you from overlooked to unforgettable.
We’re a media collective devoted to elevating craft brands —
those who create with purpose, move with intention, and
inspire others by simply doing what they were meant to do.
Barrel Room Media is a strategic and creative home for modern legacy builders.
Our work is not trendy — it’s timeless. And what we do is different than anything you’ve seen from a creative agency.
What Is a Craft Brand?
A craft brand isn’t about the product — it’s the philosophy.
You create with care. You build with purpose.
You believe in the legacy of your work and the soul behind your story.
Whether you’re a winemaker, a craftsman, an advisor, or a founder — your brand inspires others. You’re a craft brand.
And you deserve a marketing partner who honors that.
CLIENTS FEATURED IN
WA Tasting Room Magazine
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Financial Advisor Success Podcast
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Financial Planning Association
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Wine Business
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Wine Enthusiast
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Seattle Met
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Decanter
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Sip Magazine
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XYPN
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WA Tasting Room Magazine • Financial Advisor Success Podcast • Financial Planning Association • Wine Business • Wine Enthusiast • Seattle Met • Decanter • Sip Magazine • XYPN •
Your Creative Suite.
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Our social media management service is an experience designed to elevate your presence and drive real connection. With custom strategy and expert execution, we handle every detail—so you can stay focused on your craft while your brand grows with intention and impact. This is social done differently—rooted in storytelling, aligned with your vision, and tailored to be an extension of your team.
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We vet, match, and manage the right creative talent with you—whether that’s a skilled content creator to capture authentic, scroll-stopping social content, or a professional photographer or videographer to craft elevated brand visuals. You get the creative partner from our expansive network best suited to tell your story and bring your vision to life.
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Strategic, conversion-driven advertising tailored for craft brands ready to grow. From Meta to Google, we manage and optimize your campaigns to reach the right audience, maximize ROI, and turn visibility into lasting brand momentum.
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We connect your brand with aligned influencers and communicators who genuinely resonate with your mission, values, and audience. From strategy to outreach and campaign management, we help you build meaningful partnerships that drive visibility, trust, and long-term growth.
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Email provides the highest ROI of any marketing channel. Our email marketing service helps you nurture relationships with your audience through branded, high-converting campaigns. From strategy and segmentation to copywriting and design, we craft emails that educate, inspire, and drive results—keeping your brand top of mind and your community engaged. Say goodbye to missed opportunities!
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Our brand design service brings your vision to life through timeless, strategic visuals that reflect your story, values, and craft. From logo and typography to color palette and brand guidelines, we create a cohesive identity that sets you apart and resonates deeply with your audience—built to evolve with you and stand the test of time.
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Product launches, seasonal campaigns, or a full marketing overhaul. Our intensive consulting service provides the strategy, systems, and solutions your brand needs—without hiring us full time.
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Our growing suite of digital products, templates, and courses is designed to empower craft brands at every stage. Whether you're DIY-ing your marketing or leveling up your in-house efforts, these resources give you the tools, strategies, and confidence to show up with clarity, consistency, and creativity—on your terms.
What Makes us different?
Every Barrel Room Media client is paired with a dedicated account manager—your personal marketing quarterback—who ensures clear communication, aligned strategy, and smooth execution. They bring together the right experts at the right time, so your brand gets exactly what it needs, when it needs it.
Love from current + past clients.
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![Lars Phillips, CFA, CFP®]()
"Rachel is an absolute rockstar and the Barrel Room Media team are amazing. The quality of work that her team does is top notch, and Rachel's creative eye combined with her attention to detail is something that we have come to rely on. It feels amazing knowing I've got a marketing and social media expert leading the charge and bringing fresh ideas to the table every week - making my life a lot easier by taking things off my plate and delivering incredible content every month."
— Lars Phillips, CFA, CFP®
Lead Advisor | Partner
Avier Wealth Advisors -
![Ryan Lowell Owner & Winemaker | Vagabond Wine Company]()
"Best Social media team and photography hands down!"
— Ryan Lowell
Owner & Winemaker | Vagabond Wine Company
Wine and Spirits Director | Russell’s Restaurant & Loft -
![brand photoshoot]()
“I've had the pleasure of doing 2 branding sessions with Rachel at Barrel Room Media. She was easy to work with, fun, made me feel comfortable, and listened to what I was looking for. I loved the end-product and use my photos for all my social media and marketing needs for my business! Thank you Rachel!"
— Lauren Rasmussen
Managing Broker & Owner | RealVantage Real Estate Group
Not quite ready to work with us?
We get that— Drop your email below for a gift from us:
free Luxe Content Creation Guide for Craft Brands
We hate spam. So we won’t spam you. Unsubscribe at any time.
We’re not a studio. We’re a collective.
At the core of Barrel Room Media is our Collective —
a hand-selected network of world-class creators, marketers, and strategists
who bring your brand to life across every platform.
From social media management to ad campaigns, from brand design
to strategic consulting, our team is matched to your unique needs and goals.
Join The Collective
The Barrel Room is more than a service—it’s a growing collective of creatives who believe in the power of thoughtful storytelling and timeless craft. We partner with talented creatives— content creators, photographers, designers, marketers, web developers and more— who share our vision for elevating brands with purpose and intention.
Whether you're a seasoned freelancer or an emerging talent with a sharp eye and strong work ethic, we’d love to learn more about you. Join us in shaping meaningful campaigns for brands rooted in experience, tradition, and innovation.
About the Founder
Rachel is the founder and CEO of Barrel Room Media. She holds a Viticulture & Enology degree from Oregon State University and is a CERTIFIED FINANCIAL PLANNER™ along with extensive experience in the wine and finance industries.
Rachel marries this knowledge with expertise in photography, marketing strategy, and business development. As a visionary founder and creator, she’s actively building the Barrel Room media collective rooted in collaboration, craft, and intentional growth.
With a deep passion for leadership and team development, Rachel isn’t just helping brands tell their stories—she’s shaping a new kind of creative agency designed to grow with its clients and collaborators. Through tailored digital strategies and compelling content, she empowers craft-driven businesses to connect authentically and build their legacy.